LATEST ARTICLES

Mozilla’s Mr. Robot promo backfires after it installs a Firefox extension without permission

If you’re a Firefox user, you may have noticed a weird new extension that suddenly showed up in your browser this week. The extension is called “Looking Glass 1.0.3” and this is its description: MY REALITY IS JUST DIFFERENT FROM YOURS. Now that sounds ominous. It’s really not, though. It’s a promotional campaign between Firefox...

Optimizing for Hanukkah: Sometimes it’s still strings, not things

My wife came to me with a problem. She wanted festive, whimsical, and potentially matching Hanukkah pajamas. But there weren’t enough options coming up in Google under one spelling of the holiday’s name, so she told me she was systematically going through all spellings to compile her list of shopping items. I was pretty surprised by this — I had...

Erik Huggers is stepping down as CEO of Vevo

Vevo, the music video service backed by major record labels, just announced that its CEO Erik Huggers is departing. Huggers previously worked at the BBC, at Verizon (which owns TechCrunch) and elsewhere. He joined Vevo in 2015. Under his leadership, Vevo was working to become less reliant on YouTube (which was its major syndication partner) by developing...

7 Storytelling Structures to Improve Your Presentations (Infographic)

Giving presentations, whether during meetings with co-workers or to potential new clients, can often seem intimidating. But luckily, there are tried and true ways to organize your information so that it is both easy to present and clear to your audience.Related: 6 Ways to Take Your Presentation to the Next LevelIn his book, The Seven Basic Plots: Why We Tell...

How to generate links that drive traffic, not just ranking

Many people see link building as a way to drive rankings. But, when done correctly, it can (and should) also drive traffic. Driving traffic has a lot of benefits beyond the obvious potential increase in leads and sales. More website traffic can provide valuable analytics data about what users are looking for and what confuses them. It can also help...

Finnish autonomous car goes for a leisurely cruise in the driving snow

It’s one thing for an autonomous car to strut its stuff on a smooth, warm California tarmac, and quite another to do so on the frozen winter mix of northern Finland. Martti, a self-driving vehicle system homegrown in Finland, demonstrated just this in a record-setting drive along a treacherous (to normal drivers) Laplandish road. Martti...

Why Buy Real Estate in Egypt?

Egypt may seem like an exceptionally unusual choice as a location in which to invest in real estate - sure, it's a great vacation location with its 7,000 years of history, its near perfect year round climate, stunning beaches and beautiful diving...but what does it have to offer someone wanting to invest in real estate as a commodity?The answer...

[UPDATED] Google Ad Grants policy changes include 5% CTR minimum

This article has been updated with additional information and clarifications. Google is making changes to Ad Grants, the AdWords program that provides search advertising grants of up to $10,000 per month to non-profits. As reported by Robert Brady on the Clix Marketing blog, advertisers and agencies began receiving email notification this week extolling the fact that more than 35,000 non-profits participate in the Google Grants...

UPS bets on blockchain as the future of the trillion-dollar shipping industry

The world is run by trade. Freight and logistics in the U.S. alone account for nearly $1.5 trillion annually (2015 data). As the world’s economies scale up, that number is only expected to increase as we become more dependent on the international supply chain for our goods and services. The industry, however, is not prepared for growth,...

FCC repeals net neutrality by party line vote

As expected, the Federal Communications Commission (FCC) has voted 3 to 2 along party lines to repeal net neutrality. This happened despite widespread public opposition, comment fraud by repeal supporters and the last-minute request of Republican Sen. Susan Collins to delay the vote. FCC Chairman Ajit Pai, a former Verizon lawyer, has mocked and called net neutrality supporters’ dire predictions “hysterical.” His...